April 2019 – Insurers across the industry are prioritizing investment in digital initiatives. Because of the broad range of meanings for “digital” and because insurers often struggle to track success metrics for technology investments, it can be difficult to turn high-level organizational priorities into concrete project approvals. But as more case studies of digital projects are made public, there are opportunities for insurers to compare their projects to peers, and to generate informed assessments on expected benefits of digital projects.

This report highlights successful digital initiatives selected from over 100 case studies and provides examples of concrete success metrics. The report also reviews best practices for measuring digital project results.